Journalism…Content…Culture
By Ray Schultz
Journalism…Content…Culture
By Ray Schultz
Ray Schultz has written for publications ranging from The New York Times to High Times. He has also served as editor of DM News and as editorial director of Penton Media’s Marketing Group.
We’re right here in New York. Please e-mail Ray at ray@tellallmarketing.com.
With applause thundering the whole of Festival Field, a skinny ragamuffin-looking boy walks on stage, toting an ordinary folk guitar. He’s dressed in faded blue jeans, a beat-up jacket, and an old felt ranger’s hat, out from which his long curly hair projects on either side like two enormous mouse-ears. Everyone in the crowd starts shouting ‘Alice! Alice!” and the young skinny troubadour on stage says: “You can yell a you want, I’m not gonna sing it.” Then, as he’s tuning the guitar, “You’re probably wonderin’ why I am gonna sing it again, after singing it yesterday. Well, I figure if I sing it enough, you’ll get sick of it and I won’t have to sing it so much any more then. I hope you get good and wet.”